/case studies

Lenovo

Keyword Rankings

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Organic Revenue

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Lenovo is a global technology leader. The esteemed brand is known for its innovative devices and powerful digital solutions.

When the company prepared to launch a new tablet in Brazil, the challenge was clear: build some buzz, boost their visibility, and dominate local search. Competing in a foreign market meant navigating language barriers and cultural nuances along with a limited timeline. Act Bold stepped in to make the launch impossible to ignore.

The goal was an ambitious one: to elevate the presence of Lenovo’s brand and drive measurable tablet sales through an integrated SEO and PR campaign. By combining localization, creativity, and data-driven precision, we helped transform a regional launch into a story of international momentum and measurable success.

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Challenge

Lenovo needed to break through in a new market fast. The brand’s global reputation didn’t automatically translate to regional visibility in Brazil, where competition and language posed barriers.

Solution

Act Bold developed localized landing pages and hired native-speaking writers. We optimized SEO to connect with the Brazilian audience authentically.

Results

The launch exceeded expectations. Lenovo earned top regional rankings. The brand gained international publicity and sold mountains of tablets across Brazil.

I am so very pleased with ActBold and their SEO strategy. The are helping us rank for keywords we never knew existed. Their attention to detail and communication are superb – Highly recommended.

Vice President & Partner

Lenovo

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Our outreach and localization strategy focused on cultural connection and audience authenticity. Product-specific landing pages were inspired by Brazilian artistry.

We created immediate buzz and relevance. The pages drove qualified traffic, and they sparked conversations. They positioned Lenovo as both accessible and innovative.

Our outreach and localization strategy focused on cultural connection and audience authenticity. Product-specific landing pages were inspired by Brazilian artistry.

We created immediate buzz and relevance. The pages drove qualified traffic, and they sparked conversations. They positioned Lenovo as both accessible and innovative.

Challenge

The Lenovo campaign presented challenges that surpassed your standard SEO. Lenovo’s new tablet needed to grab hold of attention in an entirely new market, in a different language, and within a short launch window. The brand’s existing authority meant little without local recognition. That’s when Act Bold entered the picture.

To succeed, we had to localize the strategy. We needed to translate not only content but also context. Every word, image, and keyword had to resonate with Brazilian consumers. Our goal was to turn global credibility into local trust. That meant developing a campaign that felt native and spoke to user intent. It needed to deliver results fast, too. We knew that visibility without relevance wouldn’t drive conversions. So as a result, authenticity became the foundation of every tactical move we made.

Solution

Challenge

Content Localization and SEO

Here at Act Bold, our team built a suite of product-specific landing pages that are tailored for the Brazilian market. We weaved search optimization flawlessly into the design. Each and every page reflected the local language and tone, plus consumer interests. Portuguese-speaking content specialists helped us ensure accurate content and engaged consumers. Meanwhile, targeted metadata improved rankings. All of these efforts connected Lenovo’s technology to the culture it was trying to reach.

Solution

Creative PR and Brand Engagement

Engagement became key to the Lenovo campaign. We collaborated with a well-known Brazilian artist to create visually inspired landing pages that blended art, storytelling, and innovation. The unique approach created viral buzz. It successfully attracted attention from consumers as well as industry media. Indeed, the campaign’s authenticity elevated Lenovo’s presence. The company truly connected emotionally with its brand new audience.

Results

Global Brand. Local Success.

The campaign delivered a tangible, lasting impact.

Lenovo achieved rapid growth in organic rankings and online visibility within Brazil’s competitive tech market. Brand awareness soared and tablet sales skyrocketed. Lenovo earned meaningful recognition across the global press. The brand’s international rankings likewise soared. The effective localization of both SEO and PR efforts proved that precision and creativity can both transcend borders and redefine global digital marketing. Lenovo shows how a bold approach spells success for global brands.

Global Impact. Delivered the Bold Way.